Aglet

Aglet provides a location-based augmented reality virtual shopping game designed for sneaker enthusiasts, combining gaming mechanics with sneaker culture. Users walk around in the real world to collect points that can be used to purchase virtual sneakers, creating a gamified experience that blends physical movement with digital collecting. The app is free-to-play and offers in-game purchases for premium content and exclusive virtual sneakers. Aglet leverages AR technology to overlay digital sneaker collections onto real-world locations, encouraging users to explore their surroundings while engaging with the sneaker community. The platform taps into the growing sneakerhead culture by offering virtual versions of popular and limited-edition sneakers, creating a digital collecting experience that mirrors the excitement of real-world sneaker drops and releases. The mobile application is available for iOS devices. Founded in 2020 and headquartered in London, United Kingdom, Aglet has raised $7.0M in Series A funding from investors including Galaxy Interactive, Alexa Fund, Goal Venture Partners, Anorak Ventures, Sapphire Ventures, Lakestar, and Forecast.

Augmented Reality > Applications > Marketing & Advertising,

Mobile Gaming > Game Developers > Mid-Core > Multi Genre > AR Games

$5M+ Club Founder,

Founder with Prior Acquisition,

Serial Founder

College Wise > Massachusetts Institute of Technology, University of California (Berkeley)