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Enterprise Applications Series A Founded 2018

GEEIQ

GEEIQ is a provider of an in-game advertising and metaverse marketing platform. The platform tracks campaign performance of branded content, offers audience demographic features to identify target audiences within the global gaming community, and provides ad campaign comparative analysis data to enhance performance. GEEIQ enables brands to connect with gaming audiences through data-driven insights, helping companies…

📍 London, United Kingdom · MarketingTech,

Funding snapshot

Last roundSeries A
Amount$7M
Date19 May 2026
Total raised$15M
Team size39

About

GEEIQ is a provider of an in-game advertising and metaverse marketing platform. The platform tracks campaign performance of branded content, offers audience demographic features to identify target audiences within the global gaming community, and provides ad campaign comparative analysis data to enhance performance. GEEIQ enables brands to connect with gaming audiences through data-driven insights, helping companies navigate the gaming and metaverse landscape for marketing purposes. Founded in 2018 and headquartered in London, United Kingdom, GEEIQ has raised approximately 15 million at the Series A stage with 39 employees and investors including YFM Equity Partners, GFR Fund, FOV Ventures, HaymarketMediaGroup, Ascension, and Sidecar Ventures.

Business model

MarketingTech > Marketing Intelligence

Institutional investors

YFM Equity Partners GFR Fund FOV Ventures HaymarketMediaGroup Ascension Sidecar Ventures Reyker Jack Dayan Peter Thomas Smedvig Piers Hedley Duco Bloemers Michele Attisani Arthur Glencross Ben Walmsley Robert Grant

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