Carv

Carv develops a wearable ski coaching system consisting of pressure-sensing insoles and a wearable module that clips onto ski boots, transmitting data to a smartphone via Bluetooth for real-time AI analysis and audio coaching. The device tracks every ski run, analyzing pressure distribution, edge control, and movement patterns to provide instant feedback and coaching tips through audio while skiing. Carv differentiates itself by turning any ski boot into a personal coach, offering real-time corrections that help skiers improve technique on the very next run rather than after the fact. The platform has built a community of over 56,000 skiers, and survey data from 5,393 users reports high percentages of skiers improving their technique, feeling more motivated, and better understanding their skiing form. The company offers free tracked worldwide shipping, a lifetime warranty, and 100-day returns. Endorsed by professional skiers including Olympians, World Champions, and PSIA-certified instructors, Carv targets both beginners and expert skiers seeking data-driven technique improvement. Founded in 2013 and headquartered in London, United Kingdom, Carv has raised approximately $10.8 million in a Series A round backed by HAX, Artesian, SOSV, Hiro Capital, HT Ventures, Fast Ventures, Brethil Investments, HardGamma Ventures, High Tech Ventures, Crowdcube, and George Coelho.