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Consumer Seed Founded 2015

HAAS Alert

HAAS Alert is a provider of digital alerting and collision prevention technology for connected roads through its Safety Cloud platform. The platform uses vehicle-to-everything (V2X) technology to deliver real-time digital alerts to drivers about nearby emergency vehicles, roadway hazards, and work zones, giving motorists up to 30 seconds of advance warning to slow down and move over. Safety Cloud integrates with…

📍 Chicago, United States · Road Transport Tech,

Funding snapshot

Last roundSeed
Amount$5M
Date8 January 2024
Total raised$5M
Team size58

About

HAAS Alert is a provider of digital alerting and collision prevention technology for connected roads through its Safety Cloud platform. The platform uses vehicle-to-everything (V2X) technology to deliver real-time digital alerts to drivers about nearby emergency vehicles, roadway hazards, and work zones, giving motorists up to 30 seconds of advance warning to slow down and move over. Safety Cloud integrates with existing telematics and fleet GPS solutions such as Geotab and Samsara, and also offers a proprietary HA-7 transponder for vehicles without compatible telematics. Alerts are delivered directly to drivers through in-vehicle infotainment systems in Stellantis vehicles (Jeep, Dodge, RAM, Chrysler) and popular navigation apps including Waze. The platform serves fire and EMS, law enforcement, towing and recovery, DOTs, construction and work zones, maintenance and utility, automotive, and school bus fleets. Safety Cloud has alerted over 369 million drivers and protected over 25 million incidents in 2025, with digital alerts proven to reduce vehicle speeds by 17%. The company has partnered with BMW Group and Skoda for European expansion and with Australian Warning Systems for ANZ markets. Founded in 2015 and headquartered in Chicago, United States, HAAS Alert has raised approximately .1 million at the Seed stage with investors including Volition Capital, Techstars, Third Sphere, Blu Venture Investors, and Plug and Play.

Business model

Smart Cities > Smart Public Infrastructure > Structural Health Monitoring > Roads & Pavements,

Road Transport Tech > Driver Assistance > Cab Drivers > Emergency Alerts,

Connected Vehicles > V2X Solutions > V2V

Institutional investors

Blu Venture Investors Stacked Third Sphere TechNexus Gramercy Techstars Risk and Return PlanetM Dhs Volition Capital Michigan Capital Network Washington Creek Capital NCT Ventures Three Tree Ventures Right Side Capital Management

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