Looxid Labs

Looxid Labs is a developer of emotion recognition systems for virtual reality interactions, providing an analytics solution that tracks insights based on users' emotional reactions to VR experiences. The company's technology combines a mobile-powered VR headset with eye-tracking and EEG sensors that measure users' eye movements and brainwaves, enabling the capture of biometric signals during immersive experiences. Its emotion recognition API uses advanced software to deliver eye and brain signals in real-time, classifying bio-signals including brainwaves and pupil information into emotional states. This capability allows VR content creators, researchers, and enterprises to understand how users emotionally respond to virtual environments, enabling data-driven optimization of VR content and experiences. The company's brain-tracking technology represents a novel input modality for VR interactivity, bridging neuroscience and immersive computing. Looxid Labs operates in the wearable technology and virtual reality sectors, with applications spanning research, entertainment, healthcare, and enterprise training. Founded in 2015 and headquartered in Seoul, South Korea, the company has raised $4.0M in Series A funding from investors including Hastings Funds Management, Daesung Startup Investment, Samsung Venture Investment, Sejongllp, KAIST Youth Startup Investment Holdings, Vivex Vive, BluePoint Partners, Tech Incubator Program for Startup, FuturePlay, and Kite Entrepreneurship Foundation.