Odyssey Elixir

Odyssey Elixir is an internet-first brand offering mushroom-based sparkling functional energy drinks designed for sustained energy, sharp focus, mental clarity, elevated mood, and zero crash. The company's product line includes two caffeine levels: 222mg high-caffeine variants branded as Electric Energy and 85mg low-caffeine variants branded as Everyday Energy, available in multiple flavors and variety packs. Odyssey differentiates itself from conventional energy drinks by incorporating functional mushroom ingredients that provide cognitive benefits without the crash associated with traditional caffeine-heavy beverages. The brand offers subscription options with subscribe-and-save pricing, free shipping, and an ambassador program. Odyssey has achieved significant retail distribution including placement at Costco, and provides a store locator tool for customers to find products at retail locations. The company targets health-conscious consumers seeking functional beverages that combine energy enhancement with cognitive benefits, positioning itself in the growing functional beverage market at the intersection of energy drinks and nootropic supplements. Founded in 2020 and headquartered in Margate, United States, Odyssey Elixir has raised $25.6M in Series A funding.

Food Tech > Novel Foods > Food Products > Functional Foods > Plant Based,

Online Grocery > B2C Ecommerce > Beverages > Non-alcoholic > Coffee Alternative > Internet First Brand > Mushroom Based