Reveal Mobile

Reveal Mobile is a provider of an out-of-home (OOH) advertising measurement and attribution platform trusted by leading agencies, brands, and media owners. The platform proves the incremental causal lift of OOH campaigns, measures impressions and reach for all OOH formats including static billboards, moving media, digital programmatic, and place-based signage, and enables omni-channel strategies through audience retargeting across display, social, and connected TV. Reveal offers performance measurement for brand lift, foot traffic, in-app actions, website activity, and sales with statistical rigor. The company provides three integration options: a self-serve UI called the Mira Console, managed service with OOH experts, and an enterprise API for programmatic integration with DSPs and SSPs. Since 2017, Reveal has maintained the longest track record in nontraditional OOH audience measurement, serving buyers, sellers, and platforms with GPS-verified impressions for dynamic vehicles, transit, and micro-mobility. Founded in 2015 and headquartered in Raleigh, North Carolina, Reveal Mobile has raised approximately 0.1 million in a Series A round with investors including Alerion Ventures, Bull City Venture Partners, IDEA Fund Partners, VentureSouth, and Capitol Broadcasting Company.