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Sensoro

Series D

Sensoro is an IoT technology company that manufactures iBeacon sensors and provides proximity-based digital marketing and IoT solutions for businesses worldwide. The company's flagship product, Yunzi, is the first licensed iBeacon product in China, featuring thoroughly optimized iBeacon protocol through new integrations that enable capabilities with multiple sensors. Sensoro's technology enables businesses to deploy…

High Tech · Internet of Things Infrastructure · Beijing, China · EST 2013

About

Sensoro is an IoT technology company that manufactures iBeacon sensors and provides proximity-based digital marketing and IoT solutions for businesses worldwide. The company's flagship product, Yunzi, is the first licensed iBeacon product in China, featuring thoroughly optimized iBeacon protocol through new integrations that enable capabilities with multiple sensors. Sensoro's technology enables businesses to deploy location-based services, proximity marketing, asset tracking, and environmental monitoring through low-power Bluetooth beacon networks. The platform helps organizations implement digital marketing strategies by delivering contextual content and experiences to mobile devices based on physical proximity to beacon installations. Founded in 2013 and headquartered in Beijing, China, Sensoro has raised approximately $28 million in Series D funding from investors including GGV Capital, NGP Capital, Robert Bosch Venture Capital, Sumitomo, Tsing Capital, NLVC, Baidu Venture Capital, New World Development, Mandra Capital, and Microsoft Accelerator, with a team of 43 employees.

Business model

Internet of Things Infrastructure > IoT Devices > Beacons

Team background

Company Wise > Microsoft

Institutional investors

GGV CapitalNGP CapitalRobert Bosch Venture CapitalSumitomoTsing CapitalChaos InvestmentNLVCBaidu Venture CapitalNew World DevelopmentMandra CapitalMicrosoft AcceleratorRootscapGeniLink Capital

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