Herald

Overview

Herald builds placement infrastructure for commercial insurance, connecting brokerages to more than 35 carrier partners and 80 insurance products through a single application programming interface covering cyber, management liability, professional liability, business owners policy, general liability and workers compensation. Brokerages embed the interface into their agency management system, customer relationship system or a platform of their own so brokers can quote and bind in real time, and the company is building an open data standard for broker to carrier transactions. In July 2025 Herald acquired Babbix, an email native artificial intelligence agent for brokers, and made its founders the leaders of a new AI division. That agent now works inside the broker's inbox, extracting client data, resolving gaps at intake and sending submissions to carriers, alongside a placement system that lets brokerage leaders direct activity toward preferred carrier partners. Herald states it works with eight of the 25 largest brokerages.

Details

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